Research suggests that shorter posts between 100-120 characters may result in the higher free likes as opposed to long posts. Keeping your character count to 40 or less for maximum engagement is vital to get your page noticed. Get personal with your fans regularly because they want to be assured there’s a real person behind your business, and will be more likely to connect with a person than with an anonymous brand.
You could also Offer special discounts just for your social media fans as an incentive for free likes to your pages; in fact, research shows that 43% of people say they like a brand page for the discounts on offer. Regularly visit your websites for Insights to find out which content is working with your audience. Find the posts that have received the most likes and highest reach, and share these contents more often. Organize a joint venture with a blog or website in your niche and agree to cross-endorse posts to help boost each others audiences.Hash tags can be a good way to draw new fans to your page.